Preparation Year to the ICN MSc in Luxury and Design Management - 1ère année par ICN Business School
Lieu(x)
En centre (54)
Durée
Total : 480 heures
En centre : 480 heures
Financement
Demandeur d’emploi
Salarié
Diplômes délivrés
BAC+3/4
Prix
Nous contacter
Cette formation vous intéresse ?
Description générale
Financial DecisionManagement Control Strategic Marketing Information Systems Management ARTEM Workshop Luxury, Design and Creativity History of Luxury and Design Selling Luxury Business English Remedial sessions in Finance (optional) Remedial sessions in Graphic Design (optional) Remedial sessions in Excel (optional) - in French 12h Intercultural Management Organisation Management Strategy Financial Risks Management ARTEM Workshop Luxury, Design and Creativity Luxury Brand Management and Trademark Law Luxury Mapping in Paris Professional Skills Internship
Objectifs
Learning Goal 1: Innovation Graduates solve complex problems, providing an appropriate and possibly innovative solution, based on a pertinent analysis and synthesis of the situation. (Innovate)
Learning objective 1.1: to analyze and prioritize the major facets of a management problem, making confident use of all useful tools available Learning objective
1.2: to design an appropriate and, where possible, creative solution to a given problem
Learning Goal 2: Management Graduates take with decisions as a sense of corporate responsibility and respecting ethical rules, demonstrating qualities of effective communication in written and oral form. (Manage)
Learning objective 2.1: to make well
- argued decisions, fully aware of their impact and of the economic, social, societal and environmental issues at stake.
Learning objective 2.2: to communicate effectively via convincing written and oral presentations Learning
Goal 3: Open
- Mindedness Graduates adapt and integrate into multidisciplinary and multicultural environments. (Adapt)
Learning objective 3.1: to demonstrate a capacity to work either in an environment which is culturally different, or on a multidisciplinary project
Learning objective 3.2: to contribute to a project in a multidisciplinary environment
Learning Goal 4: Adaptability Graduates continually update their knowledge and skills and are able to apply them to areas other than management. (Life Long Learning)
Learning objective 4.1: to demonstrate their knowledge and understanding of the business environment, and an ability to develop these skills further
Learning Goal 5: Commitment Graduates show confidence and demonstrate their leadership skills in project
- and teamwork. (Show Commitment)
Learning objective 5.1: To demonstrate a positive contribution to the project in which they are involved, and show team leadership and team motivation skills
Learning objective 1.1: to analyze and prioritize the major facets of a management problem, making confident use of all useful tools available Learning objective
1.2: to design an appropriate and, where possible, creative solution to a given problem
Learning Goal 2: Management Graduates take with decisions as a sense of corporate responsibility and respecting ethical rules, demonstrating qualities of effective communication in written and oral form. (Manage)
Learning objective 2.1: to make well
- argued decisions, fully aware of their impact and of the economic, social, societal and environmental issues at stake.
Learning objective 2.2: to communicate effectively via convincing written and oral presentations Learning
Goal 3: Open
- Mindedness Graduates adapt and integrate into multidisciplinary and multicultural environments. (Adapt)
Learning objective 3.1: to demonstrate a capacity to work either in an environment which is culturally different, or on a multidisciplinary project
Learning objective 3.2: to contribute to a project in a multidisciplinary environment
Learning Goal 4: Adaptability Graduates continually update their knowledge and skills and are able to apply them to areas other than management. (Life Long Learning)
Learning objective 4.1: to demonstrate their knowledge and understanding of the business environment, and an ability to develop these skills further
Learning Goal 5: Commitment Graduates show confidence and demonstrate their leadership skills in project
- and teamwork. (Show Commitment)
Learning objective 5.1: To demonstrate a positive contribution to the project in which they are involved, and show team leadership and team motivation skills
Centre(s)
- Nancy (54)
Métier(s)
- Adjoint / Adjointe au directeur / à la directrice marketing
- Adjoint / Adjointe au directeur / à la directrice mercatique
- Assistant / Assistante au directeur / à la directrice marketing
- Assistant / Assistante au directeur / à la directrice mercatique
- Assistant / Assistante chef de marché
- Assistant / Assistante chef de produit
- Assistant / Assistante marketing
- Chargé / Chargée d'acquisition online
- Chargé / Chargée d'affaires marketing
- Chargé / Chargée d'affiliation et de partenariats e-commerce
- Chargé / Chargée d'affiliation et de partenariats web
- Chargé / Chargée de clientèle
- Chargé / Chargée de gestion commerciale
- Chargé / Chargée de mission marketing
- Chargé / Chargée de projet marketing
- Chef de groupe marketing
- Chef de groupe mercatique
- Chef de groupe produits
- Chef de marché
- Chef de marque
- Chef de produit
- Chef de produit Internet
- Chef de produit digital
- Chef de produit multimédia
- Chef de produit web
- Chef de produit web mobile
- Chef de produit à l'international
- Conseiller / Conseillère de vente et de services
- Consultant / Consultante marketing
- Digital brand manager - Responsable de la marque en ligne
- Directeur / Directrice de la mercatique
- Directeur / Directrice du marketing
- Directeur / Directrice du planning stratégique
- Directeur / Directrice marketing produits
- Directeur / Directrice stratégique
- Fundraiser - Collecteur / Collectrice de fonds
- Gestionnaire de planning e-mailing
- Ingénieur / Ingénieure produit
- Junior planner
- Manager des achats
- Marketeur / Marketeuse
- Mobile marketer
- Médecin produit
- Planneur / Planneuse junior
- Planneur / Planneuse senior
- Planneur / Planneuse stratégique
- Responsable acquisition online
- Responsable affiliation et partenariats e-commerce
- Responsable affiliation et partenariats web
- Responsable de bureau de style et tendances
- Responsable de bureau de tendance
- Responsable de département marketing
- Responsable de gamme produits
- Responsable de produit
- Responsable du marketing
- Responsable marketing
- Responsable marketing Internet
- Responsable marketing digital
- Responsable marketing santé
- Responsable mercaticien / mercaticienne
- Senior planner
- Tendanceur / Tendanceuse
- Web marketer
Compétence(s)
- Analyse du Cycle de Vie (ACV) des produits
- Analyse statistique
- Circuits de distribution commerciale
- Code des marchés publics
- Droit commercial
- E-procurement
- Gestion administrative
- Gestion comptable
- Gestion de projet
- Insights marketing
- Logiciel de conception et analyse d'enquête
- Logiciel de création et d'analyse de questionnaire
- Logiciels de statistiques
- Législation sociale
- Management
- Marketing / Mercatique
- Marketing des réseaux sociaux
- Marketing digital
- Marketing mobile
- Marketing on line
- Marketing relationnel
- Merchandising / Marchandisage
- Méthodes d'enquête
- Normes environnementales
- Organisation de la chaîne logistique
- Outils bureautiques
- Outils de Business Intelligence (BI)
- Outils de planification
- Outils de web analyse - web analytics
- Procédures d'appels d'offres
- Réglementation du commerce électronique
- Search Engine Marketing (SEM)
- Sociologie
- Techniques commerciales
- Techniques d'animation d'équipe
- Techniques de benchmarking
- Techniques de communication
- Techniques de planification
- Techniques de vente
- Typologie du client
- Veille commerciale
- Éco-conception
- Économétrie
Formation proposée par : ICN Business School
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